Thursday, March 11, 2010

Mobile Marketing

October 17, 2007 by PF Journal  
Filed under General

According to a recent study, global brands are increasingly utilizing mobile marketing to target mobile phone users with SMS marketing strategies. Approximately 28% of global brands have already launched a mobile media campaign, up from 14% just one year ago. Additionally, the survey notes that as brands learn more about mobile marketing, they better understand that SMS is a both a reliable and measurable medium. Because of this fact, brands can be expected to spend an increasingly larger part of their overall marketing budget on mobile campaigns. The study notes that over 70% of surveyed brands will spend nearly 10% of their budget on mobile marketing within two years. If you have been thinking of launching your own campaign utilizing mobile marketing, now would be a great time to get with the program.

GoLiveMobile.com, the leader in premium SMS and mobile marketing solutions, features an amazing variety of tools to help you implement your own mobile marketing campaign. They have programs to help you implement wap site hosting and mobile website design. These features implement state of the art mobile marketing software that allows the user to easily use a single interface to launch a variety of interactive text and multimedia mobile messaging campaigns. It’s pretty clear that the barrier to entry is being dropped in this exciting field and GoLiveMobile.com is leading the way.

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